Yunik

The Challenge

Yunik is a Swiss-based luxury watch brand that has carved out a singular niche by fusing Swiss watchmaking with the centuries-old glass artistry of Venice. The body of each Yunik watch is a unique, patented design that integrates the dial and the case into a single seamless piece, crafted entirely from certified Venetian Murano glass, handmade by master glassmakers on the renowned island of Murano. Each timepiece is essentially a wearable artwork, with collections bearing evocative Italian names that draw inspiration from nature, emotion, and the spirit of Venice — positioning the brand at an accessible entry point into luxury while offering something genuinely rare: a watch that is as much a collector's art object as it is a functional timepiece.

Our Approach

In addition to presenting Yunik at successive Couture Shows in Las Vegas, we were instrumental in having the brand referenced in several cruise ships operating out of Fort Lauderdale in the Caribbean as well as the Mediterranean.

The Story We Told

Yunik sits at the intersection of two centuries-old traditions — Swiss watchmaking and Venetian glassblowing — to create something entirely without precedent. By placing the brand in front of discerning audiences at Couture Las Vegas and aboard luxury cruise lines, we told a story of wearable art that transcends the conventional boundaries of horology.

Results

• Multi-year presence at Couture Shows in Las Vegas
• Placement aboard luxury cruise ships in the Caribbean and Mediterranean
• Brand positioned at the accessible-luxury intersection of art and horology